Commercial · BOXT · 2020
BOXT × Good Morning Britain
Four ITV sponsorship idents extending the Bamboozle Free campaign into Good Morning Britain.
My role: Senior Creative Editor
Each ident condenses the campaign into a short domestic problem involving instructions, equipment or installation, followed by the BOXT resolution.
The four films retain the dry timing and visual structure of the main advertisement within the shorter sponsorship format.
Material
- TV Idents
- Editor
- Client BOXT
- Agency Uber
- Broadcast ITV
